There I was, at the Snowflake Summit 2024 in San Francisco.

I was doing what I do best — delivering a live, interactive presentation that stopped traffic and generated leads for my client, Materialize.

On the last day of the show, no sooner did I finish one of my presentations when the Summit organizers descended on our exhibit and awarded us with The Best In-Booth Activation of the Snowflake Data Cloud Summit!

There was even champagne and cupcakes!

What an amazing surprise! And proof of the uncompromising power and effectiveness of a customized, interactive trade show presentation. 

One that repeatedly communicated an exhibitor’s marketing message to attendees on the trade show floor!